Studio

Create better stories.

At Narcity Media, our Studio team is the powerhouse behind our bespoke strategies and customized branded content. With their main responsibility being the creation of innovative and engaging content for our commercial clients, our Studio team strives to deliver exceptional results in every project we undertake.

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We're in the business of WOW.

By leveraging the expertise of our editorial team and incorporating our audience insights – what we call our Narcity DNA – the Studio team infuses this unique identity into each campaign, ensuring that it resonates with our readers while staying true to our brand ethos.

Creativity lies at the heart of the Studio team, and their passion for crafting compelling narratives and visually stunning content is evident in the quality of the work they produce. They are not only skilled in developing original ideas but also excel in the execution and production of these concepts to bring them to life.

The Narcity Advantage

We take content seriously. Here are 3 reasons why our branded content campaigns outperform the industry average by over 4x1.

THE SHARE TEST
Every brainstorm and content idea we pitch goes through our collective filter to ask ourselves : Would we share this story ourselves?

ADAPTED TO FORMAT
Every content project we take on we ensure it's designed for the platform it lives on. We don't cut corners on personalization.

FULL CIRCLE
Our media and content campaigns work because the strategy is thought out. From banner takeover to social video, it's all connected to maximize awareness and brand recall.

The Trust Index

Our audience trusts our opinion on brands when looking for something new. Through unmatched connection with our audience and our award-winning marketing solutions, our trust factor is your trust factor. You're welcome.

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Narcity readers view Narcity’s opinion on a brand as trustworthy

2 in 5

Narcity readers say Narcity is often the spark when considering a brands/product

1 in 5

Narcity readers have purchased a product/service from a brand after seeing it on Narcity

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Screenshot of a custom branded editorial we did for Realtor.ca, including the high impact skin takeover.
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From Insight to Result

Data, and insights inform every stage of the campaign creation and delivery process.

However, ideas and data aren't very useful if you don't layer on the creative spark and the right distribution.

That's where the real magic happens.

A better way to engage with, and activate your audience

Our 5-steps process:

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01 LISTEN

First, we ask to have a thorough understanding of your business objectives.

So we can always start our journey together, knowing what real success means to you. We use the insights and analytics we receive from our audience and the marketplace, and work out how we can translate your business objectives into Narcity Media’s voice.

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02 STRATEGIZE

To stand out, you need something extraordinary.

To authentically position your brand alongside content and within stories that matter most to our audience, our hub of experts will customize an integrated media solution, leveraging our extensive portfolio of assets.

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03 CREATE

The magic happens with our in-house Studio and our wider creator community.

Our Studio team will ensure a high-quality, seamless experience from ideation, to project management and on-site production. As experts in the field, we know how to create content and visuals to maximize engagement across our digital and offline network.

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04 AMPLIFY

Our digital ecosystem ensures your message is seen via multiple dimensions

Leverage our unparalleled digital distribution network, and the wider creator community to maximize your reach and engagement.

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05 MEASURE

We take data and audience surveys to measure your success and provide insights and action items for our next collaboration.

Our campaigns, on average, see an 8.5 NPS

Partner with us on your next campaign

Our services are structured in ways to make your planning easier.

A few clients we've had the pleasure of working with

Amazon logo
Tim hortons logo
Bacardi logo
l'oreal logo
Walmart logo
Nature valley logo
Samsung logo
Desjardins logo
Dyson logo
Coorslight logo
Kruger logo
Mazda logo
Government of quebec logo
Destination toronto logo
Absolut logo
Skipthedishes logo

What our client are saying about us

Working with Narcity Team on behalf of our brand partners was real pleasure. The team was responsive, solution-oriented, and very focused on over-delivering against our strategy. As a brand, Narcity not only gave our proposition credibility, it also ... Keep Reading

Kyle Morrison, Mazda Canada

Both Tangerine and Narcity put our customers first—so combining financial literacy with ways to save while enjoying life in the city was an awesome way to partner together. We were able to bring a fresh perspective and the results show how much ... Keep Reading

Natalie Jones, CMO, Tangerine Bank

We had a great experience working with the Narcity Canada team for this campaign. From the briefing to the brainstorming and the execution of the video, the team was very efficient and pleasant to work with as well as being open to our requests. ... Keep Reading

Sarah Dolan, Digital Media Manager, Reitmans Canada Limited

We knew that working with Narcity was a key component of our media strategy for the Colour Spark Launch because of their audience and reach. But what really stood out for us was the exceptional quality of the content they developed and the ... Keep Reading

Rhoda Williams, Senior Brand Manager - Wall Paint, Primers & Cleaners, Rust-Oleum Canada

Awards & honorable mentions

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Narcity Media Group is thrilled to earn the Great Place To Work® Certification. Recognized globally for shaping outstanding workplace culture, this certification underscores our success in leadership, innovation, and employee experience.

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Top 5 Ranking in the "Highest Converting Articles" category of Pressboard's 2023 Branded Content Report for our Campo Viejo Wines campaign article

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2022 Winner in the Arts & Entertainment category for our ''Discovering the Official vs Unofficial: Narcity + Coors Light'' campaign

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2022 Gold Winner in the Non-Broadcast Social Video Campaign category, for our Visit New Hampshire campaign

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2022 Platinum Winner in the Non-Broadcast Social Video Campaign category, for our Destination Québec Cité campaign.

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2022 Gold Winner in the Best Video Content - Media category for our Technality explores all things future, technology, and humanity video.

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2022 Gold Winner in the Best News/Sports Site Category

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2022 Silver Winner in the Best Video Content - Media category for our Live Coverage of The Freedom Convoy in Toronto.

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2022 Finalist in the Best Use of Instagram Reels Category

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2022 Finalist in the News & Media Category for our Live Coverage of The Freedom Convoy In Toronto

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2021 Winner for Best Incorporation of Branded Content for our Seeking Nature Campaign in partnership with Mazda Canada

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2021 Gold Winner for Best Social Video Campaign (Non-Broadcast) for our Where To MilkUP Ontario Campaign in partnership with the Dairy Farmers of Ontario

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2021 Finalist for Best News Coverage (Community Publication) for MTL Blog

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2021 Finalist for Best Employer for Remote Employees

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2021 Top 10 Overall Branded Content for T.O Uncovered

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2021 Top 10 Commerce for Goodfood

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2021 Top 10 Food & Drink for Martini

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2020 Finalist for the category Best Use of Native Advertising / Sponsored for Together For The Holiday with Interac

Let's get started.

Start your journey with our Studio now.

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